ARTICLE

USERS WILLINGNESS TO PAY FOR CAREEM APP TRANSPORTATION IN PAKISTAN A CASE STUDY OF DISTRICT FAISALABAD

24 Pages : 274-286

http://dx.doi.org/10.31703/ger.2023(VIII-I).24      10.31703/ger.2023(VIII-I).24      Published : Mar 2023

Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad

    The use of Ride-hailing services like Careem and Uber has increased nowadays. The Careem service operates in different cities of Pakistan. The objective of this study was to estimate the user's willingness to pay for the App-based transportation of Careem in the district of Faisalabad. To achieve the aim of this study, primary data were collected from App-based users through a well-designed questionnaire. Interviews were conducted in this regard from 140 users of the Careem App collected, randomly selected in three localities in district Faisalabad. i.e. Government College University Faisalabad, University of Agriculture Faisalabad and Sheikh Colony Faisalabad. The study suggested that the government should promote such kinds of facilities based on Apps and make investments. It not only facilitates the users but also creates employment opportunities.

    Willingness to Pay, App-based Transportation, CAREEM, Binary Logistic Model, Faisalabad
    (1) Qazi Mouqaddas Rehman
    Visiting Lecturer, Department of Economics, The University of Layyah, Punjab, Pakistan.
    (2) Sadia Anjum
    Assistant Professor, Department of Economics, The University of Layyah, Punjab, Pakistan.
    (3) Rabia Sarwar
    M.phil Economics, Institute of Agricultural and Resource Economics, University of Agriculture Faisalabad, Punjab, Pakistan.

Cite this article

    APA : Rehman, Q. M., Anjum, S., & Sarwar, R. (2023). Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad. Global Economics Review, VIII(I), 274-286. https://doi.org/10.31703/ger.2023(VIII-I).24
    CHICAGO : Rehman, Qazi Mouqaddas, Sadia Anjum, and Rabia Sarwar. 2023. "Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad." Global Economics Review, VIII (I): 274-286 doi: 10.31703/ger.2023(VIII-I).24
    HARVARD : REHMAN, Q. M., ANJUM, S. & SARWAR, R. 2023. Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad. Global Economics Review, VIII, 274-286.
    MHRA : Rehman, Qazi Mouqaddas, Sadia Anjum, and Rabia Sarwar. 2023. "Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad." Global Economics Review, VIII: 274-286
    MLA : Rehman, Qazi Mouqaddas, Sadia Anjum, and Rabia Sarwar. "Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad." Global Economics Review, VIII.I (2023): 274-286 Print.
    OXFORD : Rehman, Qazi Mouqaddas, Anjum, Sadia, and Sarwar, Rabia (2023), "Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad", Global Economics Review, VIII (I), 274-286
    TURABIAN : Rehman, Qazi Mouqaddas, Sadia Anjum, and Rabia Sarwar. "Users Willingness to Pay for Careem App Transportation in Pakistan: A Case Study of District Faisalabad." Global Economics Review VIII, no. I (2023): 274-286. https://doi.org/10.31703/ger.2023(VIII-I).24